Project: Your Greatest Competition

Don’t let the competition dictate whether or not you will do something; unless that is to dictate that you will work harder to be better.

Suppose your alleged rivals are wearing black, do not be intimidated to wear black for fear there will be naysayers and other spectators that question why you are the runner up.

Be confident in what you do and even if someone is reaching for the same result, do the same thing, just do it differently. Do it your way. No matter whom you compare yourself to, The biggest threat to your ideas is yourself. Think big thoughts and be bold enough to share them. 

Three tips to feel confident against your biggest competition (that’s you):

Be Knowledgeable: Doesn’t it feel good to begin a conversation where you know what you are talking about? Don’t just pursue what you like in life; pursue what you love you will have the power to retain the knowledge and hold a passionate conversation.

Be Open to Knowledge: There is always something new to learn and always someone who can teach you something new. Confidence isn’t knowing it all, it’s knowing who you are in what you do. And if you want to improve what you do, you’re going to have to understand that that what you do might change.

Be Bold: You’re going to make mistakes, misunderstand and have miscommunications no matter how much your knowledgeable about something.  Keep growing your idea and sharing it boldly. A baby doesn’t stop walking no matter how many times it falls down. It looks for his or her destination point and runs for it until it grows into the proficient toddler walker. Learn to be like that baby. Don’t let shaky legs or a shaky voice shake you up. Set your eyes and heart upon your destination and don’t give up.

And if you’re lucky, just like a baby has loving people cheering him or her on, make sure you have your cheer squad. And make sure, as your greatest competition, you’re part of that squad! Because we definitely are!

-The Green Couch Project

Project: The Gig is Up

For some, “gig” is a word that alludes to a secretive endeavor. Think reconnaissance. Under the books. Hide and seek.

Others, it’s a music feature.

But for those who are trying to make their ends meet, who are trying to get their books out of the red and into the black, their gig means a side job. Their weekend job. Their start up.

So when the day comes when they are told the gig is up, it’s a good day.

Because this time when they’re told the gig is up, it doesn’t mean they’re found out, it means they’ve been found. Both by someone else – an audience, and by themselves.

They’ve been spotted as a recognizable and reputable brand. They are wanted. They have something; they are solving something. They are the someone they know they are supposed to be. They are utilizing the skillset they were intended to, in an atmosphere that is most conducive to society.

No more a pet project, side job, an income loss; it’s now your primary source of income, but more importantly it’s your source of happiness.

It’s freedom.

The gig is up, so now what? What’s a girl or guy to do?

• If you haven’t already explored who you are and why it matters, you start here, because though it may be a one-man show, every one needs a side-kick. This interactive workbook is the almost pocket-sized strategist all newfound, or renewing entrepreneurs need:

Getbrandstarter.com

• If you need business inspiration you can begin by browsing The Project Blog: Written with risk-takers in mind – those who may have many light bulbs burning or those who have yet to shine – The Project Blog is a resource for budding entrepreneurs. Through educating and empowering words, we hope that our posts will inspire you to write your story too. Enjoy the journey and join in on The Green Couch mission to speak, follow and fulfill your dreams. #SpillYourGutsy

thegreencouchproject.blogspot.com

• If you need to bounce your ideas off of someone else’s, there is a reason it’s called a brand new idea - their ideas should inspire you to brand yours…They sign pinky promises, spill their gutsy and share how they continue to speak follow and fulfill business dreams. Sitting on The Couch, they take us along for the journey and reflect on their initial risk-taking moment, re-discovering their love, passion and vision - and then fall in love all over again. Remembering the thrill of the risk, the highs, the lows and the rewards, they refocus and find themselves walking away with renewed purpose.

thegreencouchproject.com/stories.php

• If you have an amazing story, if you have had ups and downs and more downs, then you tell someone, and you can tell it on The Green Couch. It’s time to spill your gutsy. To get it out and tell the world that as a risk-taker you’re just like them, they’re just like you. What made you want to be an entrepreneur? Venture out on your own? Build a brand? What makes you a risk-taker? What makes you get up in the morning? Stay up all night?

The next generation of dreamers depends on us following ours today. No matter how old we get, no matter how long we’re in the business, an entrepreneur never stops growing. What if you could reach the masses just by sitting on a couch? You can. Others have. Now it’s your turn.

thegreencouchproject.com/contact.php

-The Green Couch

Want to be featured in The Green Couch Project Newsletter? 

Email momina@thegreencouchproject… Get ready to #spillyourgutsy and snap a selfie!

Project: The Trust Fall

Friends and Family!

Everyone who has ever had a cell phone through a major carrier (isn’t that everyone, you’re probably thinking. Haven’t we all traded in our landlines for handhelds?) has heard this cellular campaign rhetoric before. You get to pick a limited amount of friends and family members to make unlimited calls and texts messages.

Of course, if that gets leaked, it is a tell-all to who’s who in your life - a few of your favorite people in life. Maybe they are just your I.C.E contacts? Of course like a Netflix queue, we have the privilege of adjusting those we call our top priority people.

However, sometimes out of those five friends and family (or however few or many we may choose) we decide to take a risk, take the plunge and pursue the vision we have. We decide to open shop.

Whether it is developing an app.

Or breaking ground for a new shopping complex.

We take the trust fall.

But because we are a family we often make a trust fail.

Hive fives do not cut it:

Now, maybe business used to be conducted with a firm handshake – and if only things were that honest and simple. However, imagine if you were in a family, would that handshake translate to a high five? Even so, don’t take for granted the love, birth to the present life-long relationship and subsequent character reference that you have with a family member or friend good enough to go off of.

You need paper trails. You need John Hancocks. You need digital files.

You need to protect both of your interests.

1) Define leadership:

Sure, there’s always someone who will give the shirt off his or her back. And, sure, on the flip side, if the plane has the potential of crashing you have to put your mask on before you can help someone else. So it is all about give and take. Still, one of you has to take the role of leadership more seriously. Otherwise, you will have apathy on some parts or alphas butting heads.

Without a clearly defined leader, you will not have a clearly defined business plan or direction.

2) Family time is family time:

Learn to set business parameters. Home. Work. Play.

Also, there will be times you have to distance yourself from each other. There is such a thing as too much of a good thing.

Don’t let your basketball court squabbles come into your conference room at work.

Don’t let your shredded documents from work become confetti at your kid’s birthday parties.

If your cell phone is used concurrently as your work phone, use discretion.

You do not get ahead by putting in more hours. You get ahead by putting more in your hours.

Also, when it comes to friends and family, it is always been about the quality. The quality of those whom we spend time with and the quality of time we spend with them.

So the hours you are at work with them, use them wisely. Because the hours you are not at work are the hours that made you feel you could trust them enough to have a business.

That made you feel passionate to pursue your vision. That made you excited to start a business that would make you jump out of bed.

That is the kind of family time you need to structure.

3) Mom & Pop & Sons:

A Mom & Pop store. A Father & Sons Establishment.

Either way, it is more than making a name for yourself; it is about making a legacy. You do not have to own an entity that employees thousands, you do not have to own a megaphone or have your face plastered on a billboard.

You have to see a problem, come up with a solution and start to resolve it. You have to make a difference and open the door for those behind you so they can continue to follow through.

You may have started with your family, but it is essential that you maintain your business in such a way that you protect it for your business family.

The trust fall takes at least two people.

Shake on it, hug it out, high five all the day long. Call each other up on the ol’ friends and family plan.

Just make sure you sign on some dotted line, somewhere. Make sure you are honest and up front. Make sure you protect each other. So make sure that you not only have each other’s backs, but you are protecting the backbone of the community. Both now and that of the future.

Going into business with those you love may be hard, and it is not for everyone. However, you do not have to have your trust fail you.

Are you a risk-taker? Did you take the trust fall with your family and loved ones?

Tell us your story!

-The Green Couch

Project: Speak Up or Someone Else Will Do It For You

We all have something to say: it is just that sometimes we suffer from Entrepreneurial Laryngitis. (The loss of voice that causes us to lose sight of our vision.) It can be a form of stage fright or the fear that what we think about isn’t worth sharing. And so we keep to ourselves our ideas and our strategies. Any platform in which we could exercise public speaking we avoid as if it were the iceberg and we were Titanic come back from the caverns of 1912’s North Atlantic Ocean.

But why are we so persistent in this endeavor to NOT do something?

Our reasoning could be in thinking that our story is not worth telling, but none of us have a story that is finished. Therefore, if that is our excuse none of us should take center stage. All of us should avoid the soapbox.

Our reasoning could be rooted in the fact that we have been heckled before. Remember the days gone by where we dreamed of becoming a magician, a puppeteer, a singer, a comedian? And for what? To be laughed off the stage? Perhaps it didn’t even have to occur on the stage. It could have been on the field or the court. Tryouts can be brutal, and we end up the butt of the joke. The emotional scars run deep, and the results are how we excuse ourselves from any occurrence where we could stand behind a microphone.

 Our reasoning could be hidden in fear that we will suffer from vomiting before and after. We will stumble over our words. And ultimately we will do more harm than good to what we attempt to represent. In addition, will ruin our personal reputation. And the urge to hide beneath a baggy hoodie becomes an outward visualization of how we hide emotionally and internalize everything; questioning the purpose of our projects.  

But if we don’t speak up someone else will do it for us. If we do not speak up someone will shut up the entirety of our dream and shut down the path that needs to stay open. There are millions that might depend on the vision we are trying to develop.

We could be the cure for Entrepreneurial Laryngitis. Speak up and inspire another to speak up until our voices are loud enough that we don’t need a microphone. Until those who think they are average will tune into social media to find an outlet to build their business, develop their product, travel the world and continue their philanthropic ways.

When our fear of rejection, either from the audience or ourselves, is bigger than our vision, it is often self-imposed. We choose to scratch out our voice and deny others from hearing what we have to say. Maybe it is not much. Maybe it is not “right” or not a “right now” kind of mentality. But we don’t have to remain quiet all the time.

As Singer-songwriter Mat Kearney says,

“For the ones who are forgotten. 

For the ones who are told to speak only when you are spoken to, and then they are never 

spoken to. Speak every time you stand so you do not forget yourself. Do not let one 

moment go by that doesn’t remind you that your heart beats a hundred thousand times a 

day and there  are gallons of blood making every one of you oceans…”

  

We all have a story; speak up and share yours. We’re listening, want to hear it, and share it: 

-The Green Couch

Project: Aha! Moment

The end of the year is here and like those that have put holiday shopping off are freaking out, those that have put off their dreams are freaking out as well. Just two weeks until the new year, a few short days, and so many people are saying they haven’t achieved anything. It’s the final countdown and:

They’ve not lost any weight.
They’ve not yet graduated.
They’ve not scored the pot of gold.
They’ve not landed the perfect relationship.
They’ve not made partner.
They’ve surely not acquired the diamond.
They’ve not __________.

What have you not? I’m sure you can fill in the blank above with your own not.

But the aha! moment has no time restrictions. It has no respect for locations.

It comes when and where it pleases. In the middle of your dreams, during the shower. It hits you subtly; it hits you like a grand piano from the skyscraper above in a Looney tunes cartoon. Your feet affixed to the ground, your eyes transfixed to the behemoth coming closer and closer until suddenly what was just a thought, something you were flirting with in the back of your mind becomes a very real decision.

We’ve all failed this year. We all have had an idea. We’ve all had an idea we wanted to pursue, but other problems arose, and we’ve persuaded ourselves these were more prevalent.

Sometimes that decision is taken away from you. Because now you are stuck under a grand piano, under your grand idea.

Maybe 2014 has been a series of delays but writer Antoine de Saint-Exupéry reminds us A GOAL WITHOUT A PLAN IS JUST A WISH. Without his plans, his success would not have been discovered.

Our Decembers are not our last chance to fulfill the end of quarter potential. They should, like every other day, be viewed as a first chance. Every day we can reevaluate our goal and put into effect a plan. So no matter what didn’t happen the three-hundred some days behind us, we have still have December 16th, and we still have an Ah ha! moment that needs to be implemented.

This December 16th reinvent the definition of your 2014. Forget about all the “Nots” that took place and start planning for a “Nothing Held Back Attitude.”

Give it all you got. Because you’ve got a lot to gain.